Our Mission, Vision and Values

Our Vision

Excellence in providing academic programs and leadership in training and consulting, in order to contribute to the service of society and meet the needs of the labor market.

Our Mission

To nurture students' knowledge and skills by developing quality academic programs and recruiting outstanding competencies, within a sustainable and productive institutional environment.

Our Strategic Goals

  • Developing appropriate infrastructure for the educational and digital environment.
  • Building strategic partnerships with the leading organizations, locally and internationally.
  • Enhancing the quality of education and training.
  • Expansion and diversification in income sources and funding.
  • Developing institutional performance.
  • Improving learning outcomes and graduates’ attributes.

Our Values


Integrity and Justice


Social Responsibility


Enhancing Loyalty to the University




Effectiveness and Efficiency